INDUSTRY EXPERIENCE
Marketing
Marketing leaders will share insights on:
- Discovering the Data Intelligence Platform
Take a look at the larger marketing landscape that the Data Intelligence Platform lives in and learn how to best leverage your customer data and AI.
- Data and AI Landscape
Discover what’s driving so much focus on composable customer data platforms (CDPs) — and why marketing professionals agree the Data Intelligence Platform is the best foundation.
- Learn the How
From strategic insights to demos to lessons learned — we’ll share a blueprint on how to scale.
Featured speakers
Join leading experts, researchers and open source contributors — from Databricks, across the data and AI community and the marketing industry — who will speak at Data + AI Summit.
Dan
Morris
Industry Solution GTM, Marketing,
Databricks
Bryan
Saftler
Director, Marketing Solutions,
Databricks
Maximize your Summit
Data + AI Summit is the global event for the data community, where practitioners, leaders and visionaries across industries gather to shape the future of data, analytics and AI.
Forums
Learn from the most innovative data leaders in the marketing industry with keynotes and panel discussions.
Connect with marketing data and AI leaders, senior engineers and architects driving innovation at scale
Explore real-world marketing use cases across customer 360, campaign optimization, brand management and more that are powering leading marketing platforms
Learn proven strategies from marketing technical leaders who’ve delivered measurable outcomes with data, analytics and AI
Topics
Join thousands of leaders and experts across infrastructure, engineering, AI and product who will unpack the latest trends in data and AI for marketing.
UNIFIED CUSTOMER DATA
Customer 360
Unify and enrich first-party data to create a complete customer view, enabling smarter segmentation, personalization and activation across channels.
AI-POWERED DECISIONS
Campaign Intelligence
Automate decisions with AI-powered agents and optimize marketing performance in real time to maximize impact regardless of resources.
GOVERNANCE AND SECURITY
Privacy and Compliance
Ensure compliance with evolving privacy regulations while maintaining agility through seamless consent management, secure data sharing and governance frameworks.
Session previews
Take a peek at some of the upcoming sessions we’re extra excited about.
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A Comprehensive Guide to Streaming on the Data Intelligence Platform
A Practical Roadmap to Becoming an Expert Databricks Data Engineer
A Practitioner’s Guide to Databricks Serverless
A Prescription for Success: Leveraging DABs for Faster Deployment and Better Patient Outcomes
A Unified Solution for Data Management and Model Training With Apache Iceberg and Mosaic Streaming
Accelerate End-to-End Multi-Agents on Databricks and DSPy
Accelerating Analytics: Integrating BI Tools to Databricks SQL
Accelerating Data Ingestion with New Innovations in Auto Loader’s Performance and Schema Evolution
Accelerating Data Transformation: Best Practices for Governance, Agility and Innovation
Accelerating Model Development and Fine-Tuning on Databricks with TwelveLabs
Achieving AI Success with a Solid Data Foundation
Achieving Precision in AI: Retrieving the Right Data Using AI Agents
Adobe’s Security Lakehouse: OCSF, Data Efficiency and Threat Detection at Scale
Advanced Governance and Auth With Databricks Apps
Advanced Machine Learning Operations
Advanced RAG Overview — Thawing Your Frozen RAG Pipeline
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