Customer Experience at Disney+ Through Data Perspective

May 26, 2021 11:30 AM (PT)

Download Slides

Disney+ has rapidly scaled to provide a personalized and seamless experience to tens of millions of customers. This experience is powered by a robust data platform that ingests, processes and surfaces billions of events per hour using Delta lake, Databricks, and AWS technologies. The data produced by the platform is used by multitude of services including a recommendation engine for personalized experience, optimizing watch experience including group watch, and fraud and abuse prevention.

In this session, you will learn how Disney+ built these capabilities, the architecture, technologies, design principles, and technical details that make it possible.

In this session watch:
Rekha Bachwani, Director, Disney+
Martin Zapletal, Director, Disney+


Rekha Bachwani

Rekha is a Principal Engineer at Disney+ with expertise in machine learning, security and distributed systems. She leads the ML Engineering team that drives ML strategy for the services and engineerin...
Read more

Martin Zapletal

Martin is a Director of Engineering in the Disney+ team. Martin is responsible for the company’s data platform strategy and real-time decisioning capabilities, leveraging his technical leadership an...
Read more