Getting Started with Personalization through Propensity Scoring
Consumers increasingly expect to be engaged in a personalized manner. Whether it’s an email message promoting products to complement a recent purchase, an…
Consumers increasingly expect to be engaged in a personalized manner. Whether it’s an email message promoting products to complement a recent purchase, an…
This post was written in collaboration with the Foursquare data team. We thank co-author Javier Soliz, sales engineer specializing in data engineering and…