Unternehmensblog › Kunden

Companies that are disrupting entire industries, such as Uber and Airbnb, have a common driver in their competitive edge: data and AI. For these brands, big data analytics and machine learning are central to customer experiences, from predicting when your food will arrive to visualizing your next vacation. In today’s fiercely competitive markets, incumbents are...

This is a guest authored post by Data Scientist Eric Yatskowitz and Data Engineer Phan Chuong, T-Mobile Marketing Solutions. The world of online advertising is a large and complex ecosystem rife with fraudulent activity such as spoofing, ad stacking and click injection.  Estimates show that digital advertisers lost about $23 billion in 2019, and that...

Don’t miss our Global Sustainability Leadership Forum to hear how leaders from Goldman Sachs, Grab, Gro Intelligence and Microsoft are using data and AI to build a more sustainable, inclusive and greener future.   Environmental, social and governance (ESG) investing is a form of sustainable responsible investing (SRI) that considers both the financial returns and...

The importance of supply chain analytics Rapid changes in consumer purchase behavior can have a material impact on supply chain planning, inventory management, and business results. Accurate forecasts of consumer-driven demand are just the starting point for optimizing profitability and other business outcomes. Swift inventory adjustments across distribution networks are critical to ensure supply meets...

This is a guest post authored by Sr. Staff Data Scientist/User Experience Researcher Jing Pan and Senior Data Scientist Wendao Liu of leading health insurance marketplace eHealth. None generates Taichi; Taichi generates two complementary forces; Two complementary forces generate four aggregates; Four aggregates generate eight trigrams; Eight trigrams determine myriads of phenomena. —Classic of Changes...

This is a guest authored post by Shivansh Srivastava, software engineer, Disney Streaming Services. It was originally published on Medium.com Just a bit of context We at Disney Streaming Services use Apache Spark across the business and Spark Structured Streaming to develop our pipelines. These applications run on the Databricks Runtime(DBR) environment which is quite...

This is a guest community post authored by Chaitanya Chandurkar, Senior Software Engineer in the Analytics and Reporting team at McGraw Hill Education. Special thanks to MHE Analytics team members Nick Afshartous, Principal Engineer; Kapil Shrivastava, Engineering Manager; and Steve Stalzer, VP of Engineering / Analytics and Data Science, for their contributions. Processing facts and...

This is a guest community post authored by Brad Ito, CTO Retina.ai, with contributions by Databricks Customer Success Engineer Vini Jaiswal  Retina is the customer intelligence partner that empowers businesses to maximize customer-level profitability. We help our clients boost revenue with the most accurate lifetime value metrics. Our forward-looking, proprietary models predict customer lifetime value...

This is a guest post by Keyuri Shah, lead software engineer, and Fred Kimball, software engineer, Northwestern Mutual.   Protecting PII (personally identifiable information) is very important as the number of data breaches and records with sensitive information exposed every day are trending upwards. To avoid becoming the next victim and protect users from identity...

Scribd uses Delta Lake to enable the world’s largest digital library. Watch this discussion with QP Hou, Senior Engineer at Scribd and an Airflow committer, and R Tyler Croy, Director of Platform Engineering at Scribd to learn how they transitioned from legacy on-premises infrastructure to AWS and how they utilized, implemented, and optimized Delta tables...