To mark the announcement of Databricks listing in Guidewire Marketplace, Marcela Granados, our GTM Director for Insurance, Justin Fenton, Senior Director, Alliances, sat...
Let's say a distributor reached out wanting to understand what factors are driving the sale of carbonated beverages from customers in their convenience...
Customer Data Platforms (CDPs) play an increasingly important role in the enterprise marketing landscape. By bringing together data from a wide variety of...
Personalization provides organizations a means to more directly connect with customers' needs and preferences. In a crowded retail landscape, such targeted engagement is...