Articles by Tony Cruz - The Databricks Blog

Simplify Advertising Analytics Click Prediction with Databricks Unified Analytics Platform

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Advertising teams want to analyze their immense stores and varieties of data requiring a scalable, extensible, and elastic platform.  Advanced analytics, including but not limited to classification, clustering, recognition, prediction, and recommendations allow these organizations to gain deeper insights from their data and drive business outcomes. As data of various types grow in volume, Apache...