LoyaltyOne, Inc. is a global provider of loyalty marketing and programs to enterprises in the retail and financial services industry. AIR MILES is their flagship product and Canada's largest loyalty program that serves over 11 million households.
1:1 Conversational Marketing – A recommendation engine that provides optimized offers that enable partner retailers to deliver the right offer at the right time to motivate customer behavior.
Databricks provided LoyaltyOne with a unified analytics platform that simplifies and accelerates ETL and empowers their data science organization to collaborate via interactive notebooks to build, train and deploy machine learning models.
Databricks has provided us with the support and technology to modernize our architecture, enabling us to do data science at massive scale.