Solution Accelerator
Measure ad effectiveness with sales forecasting and attribution


Increase ad revenue by focusing on the best-performing channels
Connect the impact of marketing and your ad spend to sales. Efficiently pinpoint the impact of various revenue-generating marketing activities to understand what works best. Focus on the best-performing channels to optimize media mix and drive revenue.
Benefits and business value
Reference Architecture
Data used
Sales data. Batch and streaming ad metrics like impressions, clicks, etc.

Resources
Case study

Webinar

Blog
